The idea stems from the desire for additional information related to the content of the video being watched. Often we want to know more about the actors, producers or stories we watch on TV and to get the information we need to search online manually. To simplify this process and make watching television more interesting, Beyond Sees Screen has developed a new technology that bridges the gap between the offline nature of television viewing and online desire to get more information related to the content.
Imagine you're watching a movie, on any screen, based on a true story and that you're interested in the details of the real events. Imagine you're watching a music video and you want to know where the artist is on tour and where to buy tickets for their concerts. Imagine you want to quickly get to a recipe prepared by a chef on your favorite cooking show. If you are a person who believes that this information should be easily accessible, you think like Beyond Seen Screen.
What's Seen on the Screen Platform.
Beyond Screen (BSS) is a new digital platform that allows viewers of video content to get additional information and entertainment related to the video content they watch in an easy way, without the need to manually search for the information. It also allows video content owners and marketing agencies to engage viewers of their video content (or their clients) in an innovative new way and provide a personalized viewing experience to users. This allows TV to be a two-way street. This brings new evolutionary steps into the marketing industry - where the video becomes the next generation billboard with additional information hidden beyond what is visible on the screen.
Beyond Screen (BSS) allows you to use your smartphone or tablet to scan any video content on any screen to get information related to that content easily and quickly. All you need to do is focus your mobile device on your video content and get the information you want. As simple as that.
- Features on Beyond Screen Platform Screen
- Entertainment and information: Easy access to game related content, bloopers, interviews, VR / AR experience, etc. Enrich content directly on the second screen with scoreboards, replays, polls, etc.
- Unleash creativity: Get tokens from the platform to contribute high-quality content for others to enjoy.
- Seamless Shopping: Products and services from video content are available for direct online shopping.
- Permission marketing: Engage your audience through permission and personalization marketing, increase your marketing effectiveness, and generate new revenue streams.
How it works Beyond Screen Platform.
- Beyond Seen Screen allows you to use your smartphone or tablet to scan any video content on any screen to get in-depth information related to that content easily and quickly. All you need to do is focus your smartphone on your video content and get the information you want.
- Beyond Screen web applications, content providers, such as video production companies, marketing agencies, etc., Can link additional information to their video content and make the additional information layer accessible to content viewers. Content viewers can use the Beyond Seen Screen mobile app to scan videos where they recognize videos and provide information to viewers who have their content providers set up for them. Such as the following:
- Scan the video: Focus your smartphone on video content and let the app scan it.
- BSS recognize video: The Beyond Seen Screen platform processes the digital footprint of the video and recognizes it.
- Get additional info: Information related to the video is sent back and displayed in the app.
Problem
Receiving information and entertainment associated with watched video content is not easy, there are too many friction points. Instead, viewers should search for them manually. They prefer to present it in a quick and easy way. The experience of watching video content is deteriorated by continuous ad interruptions where viewers easily lose focus because they are not interested in non-targeted ads. Furthermore, products placed in video content can not be consumed directly. There is also no transparent data about viewer engagement with video content in general.
Solution
Beyond Seen Screen serves to minimize friction points. Additional information and entertainment associated with the watched video content will be provided through apps running on the second screen's audiences. Advertising with Beyond Seen Screen is personalized, fully targeted, and licensed based. The platform allows a seamless shopping experience of products and services placed within the video. The fact that platform usage data is stored into blockchain brings transparency about audience interaction with video content.
Token BSS
BSSX is a BSS platform utility token. The primary use of tokens is paying for the use of platforms and useful contributions to the platform. The Beyond Seen Screen platform will have a utility token (BSSX token symbol) in the form of an ERC20 token built on Ethereum. It will have many uses inside and outside the Beyond Seen Screen platform, from paying Beyond Seen Screen services, through paying for merchandise at online stores to contribute to a platform that makes the platform more appealing to the general public.
Details of ICO
BSSX will be a fixed ratio for ETH. This may be slightly different from ETH volatility as we get closer to the contract deployment date. The exchange rate will be about 10,000 BSSX per ETH.
Token Distribution
Use of funds
The Beyond Screen Team Looks
The Beyond Seen Screen team is made up of creative professionals, fans and explorers who take the big step to dream about new inventions and technologies that will improve our lives. The Beyond Seen Screen maps the world's new territory of video content, interactivity and marketing.
FOUNDER
Mario Drevenšek
Miroslav Zarić
Krešimir Puljić
THE CORE TEAM
Vanja Čas
Mark G. Davis
Goran Repinc
Drago Špoljarić
Juanluis Lozano
Oleg Weisz
Saba Stančić
Ante Jukić
Dorijan Palić
ADVISORS
Paddy Tan
Tilen Šarlah
Peter Merc
Vlaho Hrdalo
Nina Kranjec
Špela Brezavšček
Nika Kristina Butina
Nejc Urankar
Roadmap
⏭ November 2016
The first fully functional platform version is deployed to the cloud. Functional Android app developed.
⏭ Apr 2017
The level of technical readiness (TRL) 6 is reached.
⏭ Sep 2017
Attended the IBC Startup Forum in Amsterdam.
⏭ November 2017
Level of technical readiness (TRL) 7 was reached.
⏭ December 2017
Preparation for ICO begins
⏭ Q2 2018
ICO
⏭ Q3 2018
Platforms are publicly available, product marketing campaigns.
⏭ Q4 2018
Customer portals, enhanced social aspect of the platform, better shopping experience.
⏭ Q1 2019
IOS apps, analytics, geolocation-based targeting
⏭ Q2 2019
Smartphone screen as input
⏭ Q3 2019
Personalized interactions for user preferences and properties, custom client-based layouts, improved screen detection
⏭ Q4 2019
Beyond Seen Screen links to live video content.
⏭ Q1 2020
TV integration
Partners
Untuk informasi lebih lanjut Anda dapat melihat tautan di bawah ini:
My ETH Address : 0xFa3aECe75c6fa68F2A7A2690e5080FE62F82ed942
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